Our Eight Point Plan
The 8-point plan was unveiled on 27th August, 2023
The scope of this sector is extensive and encompasses the production and distribution of ideas, goods, and services that are the result of human creativity, skill, and talent across all aspects of Nigerian culture.
I strongly believe that our culture is a valuable currency. Creativity is the new oil, and innovation is our future.
To this end, we have created a comprehensive eight-point plan that will deliver our collective vision for this sector.
1 Firstly, Nigeria Destination 2030 is a national initiative designed to grow the arts, culture and creative economy under one united vision.
Nigeria Destination 2030 is a manifesto, a mission and a vision to become Africa's creative capital. Most importantly, it’s a promise to deliver more jobs, more inbound visitors, and more local opportuni ties that will enhance the develop ment of all creative sectors.
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3Fastrack the improvement, creation and implementation of policy frameworks that effectively stimulate increased revenue generation, job creation, and sustainable growth across the entire sector. A key part of that strategy is Intellectual Property Protection to safeguard the creations of artists and content creators, fostering innovation and creativity.
4 Our Collective Success Requires Focused Strategy, Gover- nance, and Collaboration. Our team is developing a comprehensive and effective strategy for the arts, culture, and creative economy. Within this strategy, we will clearly out- line our objectives, targets, and actions for sectoral growth and development.
Its implementation will be underpinned by a cohesive governance structure that will foster collaboration among government agencies, private sector entities, academia, and artists to drive the growth of the FMACC ecosystem.
We will further support this collaborative structure by establishing a Creative Economy Advisory Council that will provide high-level strategic support to the Ministry.
I look forward to working closely with Ministry, departments, agencies and all other stakeholders to deliver our vision.
5 We need to achieve our goals faster, and that requires smart strategic partnerships.
As such, our fifth point sets out to facilitate the creation of Public-Private partnerships that will stimulate investment in the creative economy and expedite the development of critical infrastructure, technology, and innovation hubs.
In addition, it aims to leverage PPPs to catalyse private sector investment in FMACC, enhancing economic diversification and creating a favourable business environment.
6Our plan has clear growth targets
Among those targets is our ambition to elevate the Nigerian industries, comprising Art, Culture & Creative industries to rank among the top 20 globally in terms of GDP contribution, wealth creation, employment, and poverty reduction in line with Agenda 2050.
Through innovative strategies, technological integration, and enhanced market access, our target is to increase the value of sectoral outputs by 50% in line with the 2021 to 2025 National Development Plan.
7 To Create Enabling Business Environments, we will priorities infrastructural development aided by Digital transformation.
We will provide modern facilities, transportation net- works, and technology infrastructure. We will priorities the integration of arts, culture, and creative content onto digital platforms, harnessing technology to create new revenue streams.
Every effort will be made to facilitate the growth of a thriving business and support startups and entrepreneurs by establishing innovative hubs and incubators.
By creating and supporting cultural centres of excellence, we will preserve and promote culture, foster creativity and innovation, and further support those with the potential to contribute to the sector's growth.
8Cultural Heritage Preservation and sustainability are crucial to our agenda.
We must make every effort to safeguard Nigeria’s rich cultural heritage while fostering tourism and economic growth.
This involves implementing initiatives to preserve and celebrate our cultural heritage while ensuring its longevity for future generations.
Within these initiatives, we will establish International Quality Assurance standards and monitoring mechanisms to improve the quality of outputs within the Nigerian arts, culture, and creative economy, thereby enhancing the value proposition of all our creative products and services.
In summary, under the Renewed Hope Agenda of the presidency, we will provide the tools needed to accelerate growth across all creative economy sectors.
We will deliver job opportunities and foster foreign partnerships and local collaborations that proudly exhibit our rich and unique national identity on a local and global stage, and we will elevate our nation's economic standing.
We have multiple initiatives & projects planned such as creative hubs, a Nigeria cultural expo, a national entertainment centre, a national art gallery, innovative publishing partnerships and a gaming sandbox project. We are building a global standard film festival, a culinary academy led by a Michelin star chef and a fashion foundry.